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Bluefin Tuna Commands Unprecedented Price of $3.2 million at Tokyo New Year Sale
A massive Pacific bluefin tuna made headlines at the Toyosu fish market this Monday, securing a historic bid of 510.3 million yen ($3.2m; £2.4m) during the venue's inaugural auction of the year.
The successful offer for the 243-kilogram fish was placed by the parent firm of a nationwide sushi restaurant group, which runs outlets throughout Japan and overseas.
"An inaugural tuna signals good luck," remarked the entrepreneur, a familiar bidder at the traditional January sale.
Known as the Tuna Tycoon, this entrepreneur is famous for submitting record bids for bluefin tuna at these high-profile January auctions.
Bidding Surprise and Record-Setting Past
After the auction, the successful bidder informed the press that he was "surprised at the final price," adding, "I expected we would be able to buy it a little at a lower price, but the price escalated rapidly."
This latest purchase exceeds his previous record purchases:
- He paid 56.5 million yen back in 2012.
- He spent 155 million yen a year later.
- In 2019, he acquired a tuna for 333.6 million yen ($2.1 million).
Even after previously saying that he thought he "did too much," he has now managed to break his personal record another time.
A Tradition of Exorbitant Bids
The inaugural auction at the Tokyo fish market is notoriously associated with exceptionally high prices. The previous year, the initial tuna was bought for 207 million yen by a different food company, which stated the fish would be served at its eateries throughout the country.
The high-energy activity at the fish market during these pre-dawn auctions has become a major tourist attraction in Tokyo. Monday's auction, which started around 05:00 local time, was no different.
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The multi-million-dollar tuna was promptly processed for diners at the winner's sushi restaurants immediately after the auction concluded.
"I feel like I've commenced the year in a auspicious way after eating something so fortune-bringing as the year begins," said one happy patron.
James Robinson
Tech enthusiast and writer with a passion for exploring emerging technologies and sharing practical advice for everyday users.
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